Legal

Privacy Policy

This Privacy Policy explains how opticianguru collects, uses, stores and shares information when you use our website, contact us or engage with our business services.

Last updated: 11 August 2026

About opticianguru

opticianguru provides marketing, WhatsApp Business/API support, Google Business Profile management, social media marketing, website and ecommerce development, training and related support services for optical businesses.

1. Information we may collect

When you visit our website, contact us, use WhatsApp, submit an enquiry or engage opticianguru for a service, we may collect information that you voluntarily provide to us.

  • Name, business or optical store name and designation
  • Phone number, WhatsApp number and email address
  • Service requirements, enquiry details and communication history
  • Business information needed for onboarding, account setup or service delivery
  • Customer or campaign data provided by a client when it is necessary to deliver an agreed service
  • Basic website and device information such as browser, device type, IP address and usage data when collected through hosting, security or analytics tools

2. How we use information

We use personal and business information only for legitimate business purposes connected with our services and communications.

  • Responding to enquiries and providing requested information
  • Setting up, delivering and supporting opticianguru services
  • Communicating through phone, email or WhatsApp about an active enquiry or service
  • Managing onboarding, campaign coordination, technical support and customer service
  • Improving our website, workflows, service quality and business operations
  • Sending promotional communication where you have requested it, consented to it or where otherwise permitted by applicable law
  • Protecting our systems, preventing misuse and meeting applicable legal or regulatory obligations

3. WhatsApp and Meta services

opticianguru uses WhatsApp for business communication and may support clients with WhatsApp Business Platform / API related services. When you communicate with us through WhatsApp, your communication is also subject to the terms and privacy practices of WhatsApp and Meta.

We do not ask you to share sensitive personal information through WhatsApp unless it is genuinely required for a specific business purpose.

4. Client-provided customer data

Some opticianguru services may require an optical store or business client to provide customer contact data for activities such as authorised reminders, service messages, review requests or marketing campaigns. In such cases, the client remains responsible for ensuring that it has the appropriate authority, consent or lawful basis to use and share that data.

We use client-provided customer data only to perform the agreed service, follow the client’s instructions and support the relevant campaign or workflow. We do not sell client customer databases.

5. Sharing of information

We do not sell or rent personal information. We may share limited information only when reasonably necessary for business operations or service delivery.

  • With technology, hosting, messaging, analytics or other service providers that help us operate our website or deliver services
  • With platforms such as Meta or WhatsApp when required to provide a requested service
  • With professional advisers where reasonably necessary
  • When required by law, legal process, regulation or a valid request from an authorised government or regulatory authority
  • To protect the rights, security, property or legitimate interests of opticianguru, our clients or others

6. Cookies, analytics and website data

Our website may use essential cookies, hosting logs, analytics or similar technologies to understand website performance, maintain security and improve the user experience. Where required, you may control non-essential cookies through your browser or available consent controls.

7. Data retention

We retain information only for as long as reasonably necessary for the purpose for which it was collected, to provide services, maintain business records, resolve disputes, meet contractual obligations or comply with applicable legal requirements. Retention periods may vary depending on the type of information and service.

8. Data security

We take reasonable administrative, technical and organisational measures to protect information against unauthorised access, misuse, loss, alteration or disclosure. No internet, email, cloud or messaging system can be guaranteed to be completely secure, so absolute security cannot be promised.

9. Your choices and requests

Subject to applicable law and legitimate business or legal retention requirements, you may contact us to request access to, correction of or deletion of personal information that we hold about you, or to withdraw consent for future promotional communication.

For WhatsApp promotional messages from opticianguru, you may also reply asking us to stop further promotional communication.

10. Children’s privacy

Our website and business services are intended for businesses and adults. We do not knowingly seek to collect personal information from children through this website.

11. External links

Our website may contain links to third-party websites, platforms or services. Their privacy practices are governed by their own policies, and opticianguru is not responsible for the privacy practices of third parties.

12. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology, business practices or applicable requirements. The latest version will always be published on this page with the updated date.

Privacy contact

Questions or privacy requests

Contact opticianguru for questions about this Privacy Policy or to make a privacy-related request.